Technocel Announces New Vice President Thomas Nelson

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Technocel, a global wireless accessory manufacturer and distributor, today announced the appointment of Thomas Nelson as Vice President - Business Strategy effective March 4, 2013. Mr. Nelson brings more than 25 years of relevant industry experience to his new role having previously served in various capacities with GE, AT&T, Ericsson and most recently, Sprint Nextel.

"We welcome Tom's experience and leadership to Technocel and its brands," said Rami Rostami, Technocel's Founder & CEO. "In his new role as Vice President, Tom will be responsible for creating Business Strategies, expanding OEM Brand Relationships, establishing Product & Technology Roadmaps, and strengthening Wireless Carrier Partner Relationships. Tom's abilities to build relationships through integrity, hard work and dedication to improving customer's experiences will play a significant role in expanding our portfolio of products and dealer base."

"Technocel is at the forefront of product development for the wireless accessory market while in parallel developing brands such as TYLT, Random Order and jellyfish," said Nelson. "I am excited to be part of an expanding Technocel organization, building on its great brands and fully exploiting the opportunities in carrier & other business segments."

Mr. Nelson has experience in leading efforts to make organizations world class in product development and emerging technologies for wireless communication products. Prior to Sprint Nextel, Tom served in sales, product development and marketing roles here in the U.S. as well as abroad. Tom began his career with General Electric Mobile Communications in Virginia where he and his family currently reside.

Mr. Nelson earned a bachelor's degree in Economic/Business from Randolph-Macon College and an MBA from Duke University. He has served on several Consumer Electronics Association board committees and has 3 patents in Bluetooth technology.

About Technocel: Technocel consistently steps up to meet the exploding consumer demand for quality wireless accessories. Warp-speed product development, battalion strength sales-service team, and a whopping 11,000 product assortment, makes Technocel the go-to wireless accessories source for Sprint, Best Buy and over 800 corporate and private label customers. In addition to their own brands, Technocel distributes wildly popular brands like OtterBox, JBL, Trexta, Plantronics, Tech 21 and the edgy new TYLT line. www.technocel.com