Paris Fashion Week: Armine Ohanyan Couture, Spring/Summer 19 - Exciting, Vibrant, Sustainable

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With all eyes on the newest headliners at Paris’ Fashion Week, a young designer, Armine Ohanyan, debuted her sustainable couture collection, embracing environmental concern she looked to nature to find the inspiration and took a global concern and made beauty.

The artist uses nature as the model and Nature provides his inspirations. (Victor Cherbuliez).


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Armine Ohanyan, took to heart the growing concerns of plastics destroying the eco-systems, on land and in every ocean, every body of water, and through a recycling and redistribution program, which seems to be quite common in Europe was able to secure embroidery created from recycled plastic waste.

The collection, is provocative and alluring and when the story of sustainability enters the picture, it becomes a collection to study.


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The play between shapes, lights and movement comes together to create a skillful harmony. We are transported to an unreal world where the beauty of nature is preserved.

This is a new collection that represents all the richness of the sea floor, its intense colors and all its unique and surprising beauty.


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However, nature is under threat by mankind so the designer draws attention to the causes of its destruction, such as climate change and other pollution on the species, wildlife and the biotope.

The use of new technology as 3D printing, using materials less common in textiles such as silicone and techniques like laser cutting reinforces her creations a modern image, even futuristic, revealing her as the incarnation of the new generation in Haute-Couture. 


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Thus, when using plastic waste as embroideries and illustrating the alteration of the colors of the aquatic flora, the Designer denounces the stakes of ecology.

The gradation in the garments color pattern is invokes the shades of the ocean as light moves from surface to the solitude of depth.

The flow and movement of the garment comes together to create a skillful harmony. 

This is a new collection represents a majestic aquatic, pristine, life  its intense colors, unique and awe inspiring beauty.

The designer is the new wave of environmental consciousness taking the blight of the plastics crisis and making an exquisite, vibrant, gorgeous collection. 

This exciting collection is paried with stunning, showstopping footwear, designed in pristine, effervescent shades and wave designs. Simply gorgeous.

Content (theme) and images provided by Armine Ohanyan; Content and Art Direction by Janet Walker

Chef Make-Up Liz Bomben pour Laroche-Posay; Team Make-Up, Carine Larchet, Alexandra Pétry, D-Mai Paris; Chef Coiffure Elisabete Godart pour Wella; Assistantes Coiffure Gwen Diakité, Wella France Team; Vidéo Éric Lamy, Philippe Godart

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